At the time of endless change in the fields of technology, information, communication and culture, when our world is becoming even smaller, everything that man create and innovate, effected not only humankind around us, but reflects and transmits towards the general public and society around the world. Architecture can also be considered as one of the representations of our creativity, sense of value, knowledge and intelligence that is always ready to be transferred to others, to other cultures and societies that are far away and different from ours. Perhaps it is time for us to question ourself as an architect, a designer, a thinker and a creator, about our position with respect to our past and current creativity, and towards the future as to what we want to demonstrate or prove to the world about us. This year, ASA Forum is still passed upon knowledge, sharing of experiences, in order to stimulate questions that will trigger new ideas which may lead to a better understanding.